Textured Pulse Protein: Market Outlook
Textured Pulse Protein is a highly nutritious plant protein concentrate that can match dairy proteins for taste, texture, and formulation functionality. Owing to increasing trend among consumers for use of alternative protein source which are healthier and less in cost, compared to the conventional protein source such as animal protein and dairy products. There is a huge demand of textured pulse proteins in the market. Because of lower prices, textured pulse protein is gaining popularity in developing and underdeveloped countries.
Vestkorn textured pea protein is a healthy alternative to textured soy protein, removing both allergenic, estrogen and sustainability issues and concerns for GMO soybeans. The global textured protein market is stimulated because of the increase in demand from the existing ingredient producers. Numerous manufacturers are offering textured pulse protein in their product portfolio as it is a replacement of textured soy products.
Owing to better taste and appearance and more ‘meat like’ experience, makes it a better choice. Moreover, because of the rising business opportunities in plant based protein market, numerous companies are making strategic investments. Owing to the listed factors, demand for textured pulse protein is expected to propel over the forecast years.
Textured Pulse Protein: Market Drivers
An increasing number of consumers, especially baby boomers, are consuming dietary supplements to prevent chronic conditions such as cardiovascular diseases, osteoporosis and visual and memory loss related to aging. With growing concern to prevent future health-related issues and to meet dietary requirements, consumers are shifting towards consumption of dietary supplements including textured pulse protein.
To fuel the demand of textured protein products, manufactures of plant based protein ingredients are promoting the products using various channels such as online portals, magazines, marketing campaigns. The extracts of textured pulse protein are highly soluble, easy to digest and they do not cause any allergies. This leads to an increase in demand of textured pulse protein market during forecast period.
Textured Pulse Protein Market Key Player:
Some of the major players operating in Pulse Protein market includes Ingredion Incorporated, Vestkorn, Kerry Inc, Axiom Foods, Inc, Cargill, Incorporated, Bob’s Red Mill Natural Foods, NOW Health Group, Inc., Farbest Brands, MORRE-TEC Industries, Inc., and other players.
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